Portfolio of Nathan Wigglesworth
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Duracell

From the moment of conception to completion, our concept was executed in 28 days over the Christmas break! We knew we had created something special, and once the film went live, it was great to see that other people felt the same as we did.

DURACELL

Superbowl Film

No one cares about batteries, so to make a Duracell commercial that exploded the internet was the biggest success I've been a part of. We decided to tell a different story about energy, one that empowers people to trust their own power. Some sources of power are stronger than others, and who better to tell this story than Derrick Coleman.

DIRECTOr
× AJ Rojas / Park Pictures

ROLE
× Senior Art Director

RECOGNITION
× No.1 video on reddit
× 24 million views
× Cannes Lion - Bronze
× AICP Winner
× Top 10 on Creativity